PENTAX RICOH IMAGING AMERICAS CORPORATION Features PENTAX K-01 Developed by Marc Newson

When is a digital digicam more than a photographer's tool? The answer is when it's an item made by Marc Newson, one of the most recommended and powerful modern designers.

PENTAX RICOH IMAGING AMERICAS CORPORATION presents the Marc Newson designed PENTAX K-01* similar contact digital digicam (ILC). The new PENTAX K-01 is another strong effort from the maker that is known for forcing digital digicam size, color, strength, and now, style, to the limit. Widely known for developing a variety of things from furniture and household items to bikes, vehicles, planes and vessels, Marc Newson has had gathered works shown in The Art gallery of Modern Art (MoMA) in New You are able to City and many other major galleries.

*pronounced 'kay- zero-one'

The modern, amazing K-01 houses a complete array of advanced functions and user-friendly functions in a digital digicam body with amazing form and function. The reduction of an eye viewfinder and quick-return reflection offered Newson more independence in developing the digital digicam body, and the K-01 features Newson appearance in everything. Available in dark-colored, light and Newson's trademark yellow-colored colors, the K-01 functions the producer's autograph logo press on the bottom of each digital digicam.

The popular producer's touch also is obvious in a new smc PENTAX-DA 40mm F2.8 XS similar contact. As the slimest similar contact,* the new 40mm includes with the PENTAX K-01 digital digicam body to produce a unique ILC program that is perfect for pictures lovers who are as thinking about style as they are on performance. Together, the K-01 and 40mm contact program level the junction where great tech and great style meet.

Key functions of the PENTAX K-01 include:

Durable produced metal shape under a fashionable dark-colored, light, or yellow-colored outside.

PENTAX mirrorless body style is appropriate with 25+ million PENTAX K-mount contacts growing decades.

Large 16 mega-pixel APS-C sized CMOS graphic indicator with low disturbance graphic catch and several aspect rates.

Bright, high-resolution 3-inch LCD with 920,000 facts.

Full HD 1080p movie catch at 30 FPS with h.264 pressure (60 FPS at 720p) functions excellent movie catch mobility.

Sensor-shift PENTAX Move and Dust Reduction program is appropriate with every attached PENTAX contact.

Fast 6 FPS rush method is ideal for fast-action pictures.

Flexible ISO variety of 100-25600 guarantees magnificent noise-free imaging in any lighting condition.

Focus peaking method provides quick and precise guide concentrating for critical concentrate programs.

* The globe's slimest similar contact for lens-interchangeable cameras, as of March 1, 2012 (based on PENTAX's research).

The K-01 will be available in yellow-colored, non colored documents in Goal 2012 for $749.95USD (body only) and $899.95USD (lens kit such as new DA 40mm XS) in Marc Newson designed appearance and with the Marc Newson designed band. The smc PENTAX-DA 40mm F2.8 XS unifocal similar standard contact will send at the same time for $249.95 USD.